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 Post subject: The Alphabet Children
PostPosted: Tue Aug 05, 2003 7:42 pm 
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Joined: Tue Jan 21, 2003 1:01 am
Posts: 58
Location: Salt Lake City
AP reports today on the auto industry's focus on "Generation Y" buyers. Generation X came about because that particular age group defied categorization (apparently X suffices). What happens in another 10 years when we've hit Z and run smack into the end of the alphabet? Roman numerals?
And who's in charge of coming up with this labeling? VH1?


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 Post subject: Re: The Alphabet Children
PostPosted: Wed Aug 06, 2003 4:38 pm 
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Joined: Tue Apr 09, 2002 12:01 am
Posts: 744
Location: HuskerLand
Probably one of us lower-than-low marketing types, so we could define that "audience." Just another of marketing's gifts to humankind.


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