Interviewer: Good evening. I have with me in the studio tonight one of the country's leading skin specialists, Raymond Luxury Yacht.
Raymond Luxury Yacht: That's not my name!
Interviewer: [tries literal pronunciation] I'm sorry; Raymond Luxury Yatscht.
Raymond Luxury Yacht: No no no, it's spelled, "Raymond Luxury Yacht," but it's pronounced, "Throat Warbler Mangrove".
Interviewer: You are a very silly man, and I'm not going to interview you.

Among the thousands of file formats that exist in modern computing, the GIF, or Graphics Interchange Format, has attained celebrity status in a sea of lesser-known BMPs, RIPs, FIGs and MIFFs. It was honored as a “word of the year” in 2012, and Tuesday night, its inventor, Steve Wilhite, will be accepting a lifetime achievement award at The Webby Awards.
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Since retiring in 2001, Mr. Wilhite has led a quieter existence than his creation. He goes on RV trips. He built a house in the country with a lot of lawn to mow. He dabbles in color photography and Java programming. He uses e-mail and Facebook to keep up with family.

He is proud of the GIF, but remains annoyed that there is still any debate over the pronunciation of the format.

“The Oxford English Dictionary accepts both pronunciations,” Mr. Wilhite said. “They are wrong. It is a soft ‘G,’ pronounced ‘jif.’ End of story.”